“When I wanted to expand my business and have my product manufactured, I needed to get quick answers from someone with experience. Anna spelled everything out for me so I knew exactly what to do and when to do it. Her resources and expert advice are invaluable. Now have a clear understanding of how the fashion industry works and a concise, detailed timeline to take me through my first season.
My favorite part about working with Anna is how quickly I have progressed. I worked with her for one month and she set me up with knowledge and resources that will assist me through the entire life of my business. If you’re on the fence about whether to invest in Anna’s coaching program, I would tell you, just do it already. Once you do, you’ll wonder why you didn’t do it sooner!”
— Megan Orr | Founder of Over the Moon Apparel
Hi, I’m Anna.
And I’m going to lay it on the line right now.
The information I share in Ready, Set, Launch is information you won’t get from anyone else in the industry.
In fact, most of my colleagues and competitors think I’m absolutely crazy to give you the resources and secrets I’ve acquired through decades of hard work and in-the-trenches experience. As a designer, a buyer, a pattern-sample maker and now as the founder and CEO of V.Mora, my fashion production and consulting company.
But from the second I started V.Mora, I’ve been committed to doing everything I can to ensure the success of designers like you: those who have the passion, drive and talent to create your own clothing line but don’t yet have the right resources, connections, services and know-how to navigate the perplexing twists and turns of the fashion industry and get your line made, launched, shown and sold.
I believe in total transparency, teamwork and an environment of support and encouragement in fashion.
And this is why I’m thrilled to have this opportunity to give you the guidance, resources and information you need to launch your own clothing line and establish your reputation as an up-and-coming designer to watch.
“I refer to Anna as my industry coach, my go-to. She’s truly been a huge value through the entire process…. and she consistently adds knowledge that I never imagined I would have needed. Both Anna and her staff have fostered a tremendous learning experience for me, and now I know I have the tools to create an end product that is successful! This has been an exciting process and I look forward to continuing to work with Anna during my current project and future projects.”
Mood Board examples, Business Plan Template, Fashion Law Call and Lawyer List
Timeline Template, Spec Sheet and Croquis example.
Mini Marker example, Production Checklist, Blank Techpack and example, Production Quote Sheets.
Costing Template, Budgeting Template, Crowdfunding Tips and Tricks, an Interview with a Factoring Company
List of Trade Shows, Social Media Tips, Wholesale Calendar
“From sourcing fabric and picking an appropriate manufacturer to learning how to sell to retailers and initiating social media, Anna was there to make sure I had the tools needed to make the right decision. Granted, I could have haphazardly navigated the launching process on my own, but it would have taken me twice the amount of time and with more expensive mistakes.
“My business has grown tremendously since working with Anna and her team, and my confidence in my work and as a business owner has grown as well.”
— Kim Durante Founder
Durante Design, LLC
“My daughter, Ashton, had a great idea; sun protective active wear that is polished and stylish. But we had one big problem. We knew nothing about the garment industry. Early on we were fortunate enough to be introduced to Anna and V.Mora. They held our hands and taught us about pattern making, found manufacturers and zippers… and took us from an idea to an actual product.
“Today we have a business and they’re advising us on marketing and selling strategy. V Mora worked side by side with us, teaching us why we were doing things in a specific order and why they were necessary. Without Anna and V.Mora we would still be trying to develop our product.”
— Amity Gillespie | Founder of Sunkissed Girl
CHICAGO | NEW YORK | VMORAINQUIRY@VMORA.COM | (212) 390-8660
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